News

Reinventing Professionals: Using Generative AI to Improve Marketing and Business Development Outcomes

Using Generative AI to Improve Marketing and Business Development Outcomes

 

On his most recent podcat, Ari Kaplan spoke with Jason Noble, the Co-Founder and Chief of Product Strategy at ikaun, an experience management platform, powered by artificial intelligence. Ari and Jason discussed how law firm marketing and business development professionals should incorporate generative AI into their operations, ways to approach security and privacy when using generative AI, and the opportunities for generative AI to improve the outcomes and reduce the work of marketing and BD leaders.

 

List to the full podcast episode here: