Past Webinars

Webinar - The Impact of RFPs on Marketing and BD and the Pursuit of Winning More

February 13th, 2023

In 2024, marketing and business development teams are spending more time responding to more RFPs but winning less and the costs are significant:  from substantial hard costs that impact profitability, to the opportunity costs of spending insufficient focus understanding client needs because too much time is needed searching for duplicative responses and past work.

How can marketing and BD improve their win rates while also improving the profitability of each pursuit?

We invite you to join this webinar with ikaun Co-Founder and Chief of Product Strategy, Jason Noble; Calibrate Operational Excellence Consultant, Jason Kennedy; and Integreon Executive Vice President, Global Creative and Business Solutions, Murray Joslin for for a panel discussion on the recently released results of the ikaun 2024 RFP Impact Report on Marketing and Business Development Professionals.

In the session, the panel will share this fresh data,  including the workings behind current RFP win rates and quantifying those costs, to providing real business solutions that improve efficiencies by up to 90% and how to deliver the work clients actually want.

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Webinar - The New Law Firm Super Power: 3 Ways AI is Transforming the Work of Winning New Business

August 14th, 2023

The time of innovation is now. AI is now helping law firms discover at lightning speed, what they know, what they do well and why they win new business (when they win it) so they can do it again. Not only that, but AI is also eliminating vast portions of RFP responses while also eliminating the friction between marketing, BD and lawyers so lawyers can focus more on billable work and marketing and BD can exponentially increase RFP responses. If this sounds like a law firm super power, then you’ve got the right idea.

Join ikaun Chief of Product Strategy, Jason Noble, as he discusses in detail these new law firm super powers in detail.

Moderators:

  • Jason Noble - Chief of Product Strategy at ikaun
  • Patrick DiDomenico - CEO and Founder at InspireKM Consulting
  • Peter Genovanes - Head of Data AI and Analytics Winston
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Webinar - The Legal Marketing Impact of Generative AI

June 13th, 2023

LMA Atlanta is hosting a discussion to gain a stronger understanding of ChatGPT. We'll explore how the technology can transform your role as a legal marketer by covering the risks and rewards. Share your experiences with this powerful technology and bring your questions!

TechThinkTank's CEO Josh Lazar, Vedder Price P.C.'s Manager of Application Development Jack Recinto, and iKaun’s Co-founder, Chief of Product Strategy Jason Noble will be on hand to tell us how legal marketing professionals can use this new technology and what to expect.

Moderators:

  • Jason Noble - Chief of Product Strategy at ikaun
  • Josh Lazar - CEO of Tech Think Tank
  • Jack Recinto - Manager of Application Development at Vedder Price P.C.
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Webinar - Generative AI and Its Impact Within Legal Part 2

June 7th, 2023

In April, ILTA hosted the first roundtable focusing on Generative AI and the role it plays within our members day-to-day. The conversation was engaging, and the information shared was valuable beyond the first conversation. In response to the audience requesting another roundtable, we are here to deliver it.

Join Jason, Jack and Josh as they continue the conversation with attendees on the impact generative AI plays, and what peers have explored since our last meeting. This will not be recorded to encourage a free flow and conversation.

Moderators:

  • Jason Noble - Chief of Product Strategy at ikaun
  • Josh Lazar - CEO of Tech Think Tank
  • Jack Recinto - Manager of Application Development at Vedder Price P.C.
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Webinar - ikaun AI Day: The Revolution of Marketing and Business Development

May 17th, 2023

ChatGPT and the potential power of generative AI in the open, public domain is exciting—even notwithstanding its pitfalls and known propensity for error. But what if we were able to harness the power of ChatGPT and apply it in a closed, proprietary data room to solve real business challenges?

Join ikaun Chief of Product Strategy, Jason Noble and Founder and CEO of InspireKM Consulting, Patrick DiDomenico, for a though-provoking hour focused on the real outputs of truth-based, generative AI and what that will look like for law firms.

Moderators:

  • Jason Noble - Chief of Product Strategy at ikaun
  • Patrick DiDomenico - Founder and CEO at InspireKM Consulting
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Webinar - Generative AI and its Impact within Legal

April 5th, 2023

For months, there hasn't been a conference or online platform that hasn't been talking about ChatGPT and its potential to change our world. But, trying to understand it's true potential, while accounting for risk, is a conversation many are struggling with... and even industry leaders and forward-thinkers, like Elon Musk, are urging caution as we look ahead to a brave new(er) world.

Moderators:

  • Jason Noble - Chief of Product Strategy at ikaun
  • Josh Lazar - CEO of Tech Think Tank
  • Jack Recinto - Manager of Application Development at Vedder Price P.C.
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